Kami Watson Huyse, Founder of Zoetica Media, authors Zoetica Talks, on the topic of public relations and social media strategy. She is considered a national leader in the use of social media for public relations. A 20-year-veteran of public relations, her work in social media has earned her the SNCR’s 2008 and 2010 awards and IABC’s 2009 Gold Quill of Excellence Award. She authored a chapter on social media measurement in Geoff Livingston’s recent book, “Welcome to the Fifth Estate: How to Create and Sustain a Winning Social Media Strategy.” She is also a columnist for PRNews.

Huyse has worked for corporate clients such as SeaWorld, Time Warner Cable, Google, PayPal, Network Solutions and Frost Bank; and also with non-profit organizations such as the American Red Cross, Public Interest Registry, Baylor Health Care System, National 4-H Council, among others.

Zoetica Media works with organizations to help formulate social strategy and connect with their stakeholders. You can learn more about their practice at www.zoeticamedia.com.